Production
The conventional book in offset printing is produced at significant initial costs in a first edition completely independent of the actual demand. More often than not, either too many copies are printed - or the book is sold out. This is particularly unfavourable for the author and the publisher.
VDM makes use
of print-to-order (PTO), a further development of the print-on-demand
(POD) procedure. Here, books are permanently stored in a database. It
can thus be printed at any time in the demanded quantities and sold
in high-quality by conventional or online retailers. And even
directly where it is required: In the USA, UK, Germany or
anywhere in the world.
PTO enables us to publish fast and efficiently and to deliver all our books to any point in the world within 48 hours.
Advertising
The successful marketing of a book is a complex task. It starts
with the evaluation of the marketability of the text by our editorial
office. This means that if we offer you an author contract, you
already know that your book is "in vogue". Further key
factors in the marketing process are the title, intelligent indexing,
the cover image, the jacket text and the author portrait.
This data is optimized by the publishing house and entered in all relevant catalogues worldwide. The book is offered to the leading international book distributors. If they are positive about a title and enlist it, the whole industry can order the book for their customers at short notice.
As another important service of VDM, we offer free
review copies of the works to selected specialist journalists and
editors for review.
Distribution
We currently distribute via all leading
book wholesalers in the USA, the UK and Germany. This way our
portfolio is available through amazon.com, amazon.co.uk, as well
as via all British, American and German bookstores. Of course, you
also find our titles at amazon.de, libri.de, buecher.de,
buchkatalog.de and various other online shops - and at almost every
conventional bookshop which can order our titles at short notice.
Thus, our products are available at more than 80,000 bookstores and more than 3,000 online shops worldwide
